| Brand | Est. Share |
|---|---|
| HEAD | ~25% |
| Babolat | ~20% |
| Wilson | ~20–25% |
| Yonex | ~12–15% |
| Tecnifibre | ~6–10% |
| Dunlop | ~3–5% |
| Prince & Others | ~2–4% |
Pro-tour usage is a strong proxy for performance influence, not total unit sales.
| Brand | Est. Share |
|---|---|
| Wilson | ~28–32% |
| HEAD | ~25–30% |
| Babolat | ~22–26% |
| Yonex | ~10–14% |
| Tecnifibre | ~6–10% |
| Dunlop | ~4–6% |
| Prince / ProKennex / Niche | ~3–5% |
In performance-oriented shops, Yonex and Tecnifibre often over-index as players seek feel, arm-friendliness, and customization potential.
| Brand | Approx. Global Share |
|---|---|
| Wilson | ~30–33% |
| HEAD | ~28–30% |
| Babolat | ~20–22% |
| Yonex | ~10–12% |
| Tecnifibre | ~5–7% |
| Dunlop | ~4–5% |
| Others | ~2–5% |
The “Big Three” — Wilson, HEAD, Babolat — represent roughly 75–80% of total market value, with Yonex and Tecnifibre showing the most growth in the
performance segment.
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